how to rank your website in google for free in one month

how to rank your website in google for free in one month

If you’re a small business or your striking out on your own, you know it can be hard to make people aware of your services or products. How do you compete with competitors who are established and have a bigger marketing budget than you? how to rank your website higher than your competitors ?

Since you’re on this website, you’ve likely guessed it: online marketing.
How does someone, like yourself, who is not an SEO specialist, drive more traffic to your website? You also know that ranking on the first page for a Google Search is your ultimate goal. But what if your page is not ranking as well as you hoped? Can your page achieve better rankings without you sacrificing much of your valuable time or throwing away hundreds or thousands of rupees?

While it does take a lot of time and effort to achieve good website rankings, a little bit of work each day will make the work easier. If you have a brand new website or you’re disappointed with your current website’s performance.

Follow these instructions to rank your website higher on Google and increase your SEO score. Remember all these steps are very easy to understand but you have to implement it on your website you will get guarantee results.

 

Designing an SEO Friendly Website That Google Loves

SEO Web Design is a way of designing and developing websites to make them search engine friendly. Making a website SEO friendly means the search engines can crawl each page on the website efficiently, interpret the content effectively, and index it in their database. Once indexed, they can then serve the most relevant and valuable web pages to their users based on the topics they search for. The better the SEO strategies and the more an SEO team is integrated into the web design process, the better the chance of indexation and ranking on the first page of the search results.

Since, of the billions of people who use search engines every day, less than 5% navigate past the first page of the SERPS, it is important that you design and develop an SEO friendly website to increase organic traffic and earn first page rankings.

Below is a basic outline to help guide you when optimizing your new website for the search engines. There are two primary parts to SEO web design strategies; On-Page Optimization, and Off-Page Optimization.

 

On-page optimization to rank your website in google

Only relevant and targeted keywords.Once you’ve identified your keywords, you have to be sure that your content is properly optimized for them. After that, include those keywords on your website. But keep in mind the importance of every keyword’s placement. Some pages are much better for on-page optimization.  Here’s a list of some of the most important points for optimization according to the chosen keywords:

Title tags are used to describe the content of a given page to search engines and users.
Meta descriptions are short texts of a website’s content description in HTML. It makes sense to use keywords in the meta description.
Heading tags & Content Google improves the SERP position of your site if there are appropriate keywords in the content. Pay special attention to the keywords inside Heading tags.
URLs The URL is one of the most crucial elements in selecting your site among many others.
Images Titles & Alt Text Both alt text and titles are attributes that can be added to an image tag in HTML. Search engines take into account the attributes for page ranking.

Off-page SEO to rank your website in google

Off-page search engine optimization is not just about links. It goes deeper than that As smart bloggers and content marketers, we usually start with on-page SEO. But we don’t stop there. Because, to a large extent, the things that matter to Google often happen away from your web site.

Off-page SEO simply tells Google what others think about your site. For example, if you’ve got a lot of valuable links pointing to your pages, search engines will assume that you’ve got great content – the type that provides value for users.

Otherwise, why would people waste time linking to it? People only cite, reference and share content they like. Even in a brick-and-mortar business, if your product is helpful and affordable, you’ll get a lot of word of mouth referrals from your current customers.

“Off-Page SEO” refers to all of the activities that you and others do away from your website to raise the ranking of a page with search engines.Though many people associate off-page SEO with link building, it goes beyond that. Many activities that don’t result in a standard link on other sites are important for off-page optimization.On-page search engine optimization happens within the site, while off-page SEO happens outside the site. If you write a guest post for another blog or leave a comment, you’re doing off-page site promotion.

Use SSL/HTTPS To Rank your website & Look Better on Google 

If you’ve been doing some online searches (scoping out your competition, perhaps? Looking for a company to remodel your kitchen?), you’ve probably noticed both HTTP and HTTPS sites. What is the difference between the two, and is it important?

Back in 2014, Google rolled out updated algorithms across the board in favor of HTTPS websites. Then, it was a lightweight component within the overall ranking algorithm and HTTPS sites experienced only minor ranking increases. But Google indicated that they may strengthen the signal in the future.

In 2015, Google stated that their HTTPS ranking boost may serve as a tie breaker if the quality signals for two different search results are equal in everything else. Meaning, if your website is equal to your competitor’s website in terms of speed, title tags, content freshness, etc. but your competitor’s website is HTTPS and yours isn’t, Google will most likely rank theirs ahead of yours.

What does it look like today? Although only less than 1% of all websites are secure (talk about getting ahead of the competition!), 40% of Google’s page one organic search results feature an HTTPS site. Google has encouraged webmasters to make the migration to a secure site for a while now and has been giving an increasing amount of weight in ranking boosts to websites that are HTTPS. Keep in mind, those sites ranking on page one of Google are also likely following many other best practices in order to gain and retain their valued page one real estate, so it’s not a surprise that of those ranking on page one, more are following Google’s heavy suggestion toward having a secure site!

Interestingly, in a study conducted by Brian Dean, SEMRush, Ahrefs, SimilarWeb and MarketMuse, a moderate correlation between HTTPS and higher search rankings was found. Other studies have found minor correlations as well—but combined with other factors and reflecting what Google had already confirmed (it would act as a tie breaker, not a major ranking factor).

Better rankings can lead to more traffic (the more people see your site, the more visitors you’ll get). Also, when users are looking at the search results, they may see a secure site as a signal of trust and authority and click that website over another, non-secure site, thus improving your site’s click-through-rate.

Get Your Free HTTPS certificate today

THE IMPORTANCE OF BLOGGING HOW TO RANK YOUR WEBSITE WITH NICE BLOGS

Here are 4 reasons you need to blog:

• Drive traffic to your website
• Increase your SEO/ SERP
• Position your brand as an industry leader
• Develop better customer relationships

Drive traffic to your website:

Your blog gives you the opportunity to create relevant content for your customers. Use this as a marketing tactic to drive traffic back to your website. Make the blog on your website the foundation for all of your social media platforms.

 Your business might be on Facebook, Twitter, Pinterest, LinkedIn, or anywhere else. Post links  - with relevant visuals - of your blog articles to your social sites. Give your social followers a reason to click through to your website. Additionally, post inbound links directly in your blog articles, to drive traffic to specific landing pages of your website.

Increase your SEO

Blogs increase your SEO. Fresh content is still a key to beating out your competitors in the search engine results page.

Use keywords in your articles. List out the keywords, topics, and categories you want your business to be found with. Use these words, and related expressions when writing your posts.

Of course, whether you actively seek these out or not, blogging regularly about your business, industry, product or customer lifestyle will naturally increase your search keywords. Being intent about your words will only increase results.

Keywords and topics on your website are a significant way in which Google (and other search engines) find your site for these searched words.

Position your brand as an industry leader:

Well written articles demonstrate your company as an industry leader. By posting topics which resonate with your market and show your knowledge, you are marketing your skills for your business, service or product too.

If you are a retailer, for example, write blog posts about your products. Your customers will get to know you as the knowledge source for the products they want.

If you are in B2B, post articulate, well researched articles about your service. Become the hub, or the place to be, for your industry.

You are building trust, too. The more you can show that you are well-versed in your field, the more likely your consumer will trust you to supply what they need.

Your customers additionally benefit from the learning you provide them.

Develop better customer relationships:

Blogs provide another source to deepen the connection with your customer. By connecting directly on your website, your clients are able to get to know your business or product from the comfort of your online home base.

Use this. Again, build trust by being a source of information. Consumers like to be informed, and appreciate that you are the one teaching them.

Additionally, just as on your other social sites, respond to comments and interact with your consumer. If they have questions about a product you are writing about, respond to them directly on your website. Unlike many social sites, a blog is generally searchable on your site for some time. Your website comments last longer than on a Twitter response or Facebook post. Other customers will see your interactions too.

11 Comments

  1. SEO off page activities main works to increase the website position in search engine. Could Backlinking help it more?

    • Shivanta IT Solutions

      Yes backlinks are always helpfull to rank your website in google

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