What exactly is a mobile friendly website? A mobile friendly website means your website’s information including images, texts, videos, links is easily and readily accessible across all different platforms and, most particularly, on the much smaller screen of smartphones and tablets. The website is literally the same across the board, with no usability concerns regardless of the device…
Today Evolution of modern technologies come up with new platform to run your own business, small and medium businesses are doing everything they can to keep up, which can be said true for the rest of human society. Brick-and-mortar businesses are either changing their business models to an online one, or beefing up existing marketing efforts with digital…
If you’re a small business or your striking out on your own, you know it can be hard to make people aware of your services or products. How do you compete with competitors who are established and have a bigger marketing budget than you? how to rank your website higher than your competitors ? Since you’re on…
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What Are Backlinks A backlink is, simply put, a link from another website to yours. Backlinks can also be called hyperlinks, incoming links, inbound links, or just links—they all mean the same thing. In the context of search engine optimization (SEO), a backlink is an important factor in determining how well your pages rank. However,…
Digital marketing is becoming mainstream in India. Until 2010, many businesses did not take digital marketing seriously. They were not ready to change and were stuck with traditional marketing practices. There were no Digital Marketing Jobs & Career Opportunities in pune India However market forces have made sure that you either start doing digital marketing or…
SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines. In SEO all major search engines such as Google, Bing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what…
Google AdWord Quality ScoreAs an Unbounce blog reader, you already know conversion rate optimization is a great way to drive more results from the money you’re already spending to acquire traffic to your site. So today I’d like to focus on another way to make more money from your marketing efforts; namely, ad optimization. While there are many…